Circular fashion - a sustainable circulatory fashion is possible in the sneaker world

Circulation fashion or circular fashion and sustainability are important terms and forth.But what is it about it in detail?Are circular sneakers possible at all?And what do well -known brands take over in the sneaker world?All of this, explains Unsneaker hunters.

The problem at the beginning: In most cases we have a linear economy.Roughly used: materials are taken from nature or artificially manufactured, the products are sold and used and finally thrown away at some point.

For some years now, the idea of circulatory fashion has been playing an increasingly important role and gains more and more importance.This system is simply explained that resources can also be used across its actually life cycle.Say: Products and resources are then not thrown away, but reused and either processed into a raw material or a new product, which then starts the circulation from the front, so to speak.

Why is it so difficult with sneakers?

In theory, sneakers should be designed in such a way that they can easily be put into their individual parts so that they can be used or parts of it.In other words, there must be a rethink in the Sneaker production in general, both in the Artder production and in the materials.Sounds great at first, but it is not so easy in the implementation, because every step in the shoe production plays a roll.

It would also be desirable if shoes could be sent back to the brands if they are no longer worn and then recycled or processed into something new.

In addition to the materials, there is of course also a good cycle, of course, thie conditions of production, ecological footprint, transport, the structure in the factories and and and and and and.

Even if it is very difficult to completely implement all of this in the sneaker scene, many brands take the first steps in the right direction.Sneaker hunters present you a few sustainable concepts from the sneaker world:

Nike - Refurbished, Crater, Grind, Move to Zero and more

Nike has various goals and projects in relation to more sustainability.You see Esal's task, not only protecting the future of the planet, but also that of sport and its athletes.'If there is no planet, there is no sport'.- Nike

With its Move to Zero campaign, the fire takes many steps in the right direction.This also includes collections such as the Space Hippie, which from life on Marsinsin, where materials are scarce.Say: little resources and recycled materials.With this "Trash Transformed" collection, Nike tries to raise awareness of climate protection.

The crater and grind collections of the Swoosh Brand also present sneakers that consist of recycled materials.And also in relation to Circular Fashion, there are first projects:

Nike started a refurbished project in the USA.This is a circular consumer offer in which a buyer sends his pair of shoes back to Nike and this is prepared by Nike Refurbished.Then you will either be resold at a cheaper price, or processed into your own Nike Grind.

Adidas - Parley, Primegreen, Choose to Giveback and a world without plastic?

In2021 Adidas launched the 'Choose to Give Back' campaign with Thedup.This supports the sale of used sneakers and clothing to extend the dye life of these products.In this way, worn clothes receive a second life.As part of the program, Adidas supports the sale of second-hand articles by being able to cleverly to adid products of all brands to Adidas.

Since2020, Adidas has also been available at Adidas and Primegreen Products.Several gar, which is 50% of Parley Ocean Plastic.What PARLEY is all about is also a topic in this article shortly.

Primegreen is a number of tissues that contain at least 40% recycled components.

Parley for the Oceans: Dabei handelt es sich um eine Umweltorganisation, die sich fürden Schutz der Ozeane einsetzt.Together with Adidas, they collect, among other things, plastic on beaches, which then processes and reused for Adidas products.

Is it even more circular?The Three Stripes Brand also looped the Ultraboost DNA.A running shoe that is produced from a single material without adhesive.This shoe can also be returned to Adidas if it is no longer worn, and then a new product can be created again.

To this end, Adidas tries a strategy for the circulatory method with three methods.

1.recycling.2.Reuse of used plastic.3: Use of natural materials and natural processes in production.

We'Re Changing the Materials We Use, The Way We Make, and How We Create.We'Re Movingowards Circular Systems of Recycling That Will Help End Plastic Waste, and with your commitment support we can shape to Experience Made to Last - Changing the Industry for Good.- adidas

With Converse Renew to more sustainability

Mit der Renew Linie setzt auch Converse auf erste Lösungen für dasrecycling von denvielen Textil-, Baumwoll- und Canvasabfälle, die bei der Sneaker Produktion anfallen.Aus alt mach neu lautet das Motto der Converse Kollektion und neben der Verwertungvon eigenen Abfällen, werden dabei auch Chucks und andere Trend Sneaker der Markeaus recyceltem Plastik hergestellt.Plastic waste is processed into a yarn in this process, which then flows into the design of the new/old shoes.

Vans and the DIY sneakers from P.E.T.Bottle

Replace, Reduce, Recycle!In order to work on their ecological footprint, there are also a few steps towards more sustainability.

They want to avoid plastic on a large scale, switch to recycled materials and also explore biobasized alternatives to conventional synthetic materials.

We can also become active as consumers, because there is the possibility of the VANS homepage, own sneaker designs from recycled P.E.T.-to designed bottles.

Sustainable brands like Veja conquer the market

Sustainability in the sneak scene is becoming more and more present and this is also getting away for many sustainable, circular and new brands such as Veja.The name Portuguese and means translated: Look!

In 2005 the French company was founded by Sébastien Kopp and François-Ghislainmorillion, with the question: is another world possible?With their fire to the founder of our society, the founder fundamentally change and make them fairer, as well as lead and lead a distinguishing production and make a distinction.

So veja wants to do it differently and find new, better ways.From vegetable, environmentally friendly color pigments, natural products and recycled materials to a fair production - all of this is very important at Veja.In addition, the brand is also on Fairtrade.The whole story behind the brand tells diesneakers hunters.

Of course there are many more brands and approaches to sustainability in the dersneak scene that cannot be treated in this article.In the sneakers' sneakers, however, you will find many more insights into the topic.

What is to be said in the end: we are on the way and every step towards multi -sustainability is important, but we are far from at the goal and there are many hurdles.But if a rethinking with us and you, the buyers, also takes place, everyone can contribute to this..

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